In a bizarre twist that no one saw coming—except, perhaps, those who have watched politics blend with fast food—Primanti Bros. has filed a $10 million lawsuit against the manager who refused to serve Republican vice-presidential nominee J.D. Vance at their North Versailles location. What started as a simple “no entry” has now snowballed into a legal showdown, with the iconic sandwich chain accusing their former employee of single-handedly bringing down their $50 million sandwich empire. Yes, you read that right: all over a sandwich.
While the manager might have thought he was protecting the restaurant from becoming a political battleground, what he did instead was spark a political and PR catastrophe. Videos of the incident went viral, and before the sandwich could hit the griddle, #BoycottPrimanti was trending. What followed was a conservative-led boycott that wiped out nearly $50 million in sales overnight, three major sponsors pulling out, and now, a multi-million dollar lawsuit.
“One man’s misguided decision to play politics has cost us everything,” the lawsuit reads. “Primanti Bros. was built on community, on being a place where anyone—no matter their politics—could enjoy a sandwich in peace. By turning J.D. Vance away, this manager not only insulted a potential customer but also made us the epicenter of a national boycott. For that, he must be held accountable.”
Not surprisingly, the now-former manager isn’t taking the lawsuit lightly. In his response, the manager—who has since become a minor celebrity in anti-woke circles—claims he was simply trying to avoid turning the restaurant into a political circus.
The manager also claims that there was no official company policy in place about political campaign stops and that he had not been given specific instructions on how to handle high-profile visitors. “How was I supposed to know refusing one sandwich would lead to a $50 million disaster?” he said. “It’s not like there’s a section in the employee handbook for ‘what to do when J.D. Vance walks in.’”
NOTE: This is SATIRE, It’s Not True.